Keith Gerchick

Keith Gerchick is an accomplished creative professional with extensive experience in the beauty and fashion industries. Currently serving as VP and Creative Director at Dashing Diva since July 2023, Keith previously held the role of Global Director of Creative for Estée Lauder from September 2021 to April 2023. Other notable positions include Director of Creative at New Era Cap and various leadership roles at L'Oréal, including AVP Global Creative Director for Ralph Lauren Fragrances and Global Art Director for Redken. Keith's career began with roles as an Art Dealer at The Wild Horses of Sable Island Gallery and Artist Assistant at The Peter Tunney Studio. Keith holds a Bachelor of Science in Graphic Design from Arizona State University.