Emilio José Inés Villar

Emilio José Inés Villar, MEng, MBA, currently serves as the Destinations Market Lead at The Data Appeal Company, focusing on enhancing visitor experiences and strategic campaign development for tourism boards globally through data-driven insights. Previously, Emilio held roles such as Director of Destinations at Lighthouse and Vice President of Destinations at ForwardKeys, where expertise in travel market analytics was utilized. Additional experience includes managing consulting projects, directing international business development at OmniGlobe Networks, and serving as Sales and Marketing Director at Union Investment Co. - China. Emilio holds an MBA in Finance and Management from the University of Hull and a Master of Engineering in Industrial Engineering from Universidad de Zaragoza.