Alice Friedenberg is a marketing and product management executive with over 20 years of experience in healthcare, focusing on in vitro diagnostics, microbiology, and molecular biology. They have held key roles at leading organizations such as Werfen, Bio-Rad, and DiaSorin, where they demonstrated expertise in product launches, market analysis, and cross-functional collaboration. Currently, Alice is the Latin America Sales Manager at Data Innovations LLC, having transitioned from a long tenure at Werfen. They hold a degree in Biomedicine and several specializations, including marketing and management, from prestigious institutions. Alice is recognized for their leadership abilities, particularly in coaching and developing teams.
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