Mohannad El-Barachi

Mohannad El-Barachi is a seasoned entrepreneur and technology leader with extensive experience in launching and managing innovative ventures. As Co-Founder and CEO of Wrk since September 2019, El-Barachi focuses on developing technology that enhances human capabilities through human-machine collaboration. Prior to this, El-Barachi co-founded SweetIQ Analytics Corp, which achieved significant growth and was acquired by ReachLocal/Gannett in 2017. El-Barachi has held various leadership roles in the tech industry, including Senior Vice President at ReachLocal and Venture Advisor at Plaza Ventures. In addition, El-Barachi is involved as an investor in multiple companies, including 8Twelve Mortgage and Toric, and serves as a Fellow with C100. El-Barachi holds a BSc in Computer Science and Political Science from Concordia University.