Nathaniel Smathers (He/Him)

VP of Marketing at DataMatrix Medical

I am a full-stack marketer focused on healthcare and B2B. Currently, I am VP of Marketing for DataMatrix Medical and Incentive Insights. My marketing background covers various technologies and disciplines, from "traditional" Advertising and Public Relations to SEM and SEO for consumer services, B2B, and e-commerce websites.

I am known to be obsessively dedicated and was instrumental in many digital marketing campaigns for Sleep Number (Comfortaire), Home Furniture Plus Bedding, Charlotte Plastic Surgery, Woodley's Furniture, DataMatrix Medical & Incentive Insights [Currently VP of Marketing], and many others. Through my expertise in lead generation, I helped them dramatically grow their online business and increase revenue.

My diverse skill set gives me the unique ability to generate client revenue by executing a synchronized approach incorporating web development, digital marketing, conversion optimization, traditional media buying, and in-depth business strategy.

Search Engine Land internationally recognized me with a Landy Awards nomination for Best Overall Search Marketing Initiative, and I was named in the Home Furnishings Associations Top 40 under 40.

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Gastonia, United States

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DataMatrix Medical

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DataMatrix Medical is a leader in medical scribing and prior authorization outsourcing. Our BPO services, like proofreading, insurance eligibility verifications, voicemail to EHR transcription, document management, charge posting, billing, and coding services, have boosted productivity for over 250 medical practices and hospitals nationwide. We adhere to the highest standards and have excellent references from clients of 15+ years. Our clients love our 24-hour customer service, rapid turnaround, and the convenience of easily customized service. Below is a short description of our services: Medical Virtual Scribe/Transcription: Our medical scribes are fast, accurate, and cost-effective. They are trained to seamlessly input data into your EHR system. Prior Authorizations: Quick and cost-effective process for all your authorization needs. This allows less turnaround time to make appointments. Insurance Eligibility Verification Fast, efficient, scalable, and economical. We can even handle your last-minute Walk-in and get benefits verified immediately. Our team is experienced with the paperwork required for workers comp and other insurances. Voicemail Messages: Phone messages are directly entered into an EHR system for accurate tracking and reporting. Messages can be assigned to doctors and staff. Document Management: We'll quickly enter your EHR and track all your documents accurately, all for a fraction of your in-house costs. Coding: DataMatrix can conduct regularly scheduled audits (quarterly) where practice staff provides a random sample. We also offer daily coding for all or selected services. We are the right fit for you, and we are so confident that all of our services are risk-free and you can cancel anytime.