Jeff Nichols

Vice President, General Manager at DaySpring Cards

Jeff Nichols has extensive work experience in various roles related to analytics, strategy, and finance. Jeff is currently working as the Vice President of Analytics, Strategy, and Finance at DaySpring Cards, where they deliver analytic solution methodologies and capabilities to enable insight generation and reporting. Prior to this, they held the position of Senior Director of Insights, Analytics, and Strategy at DaySpring Cards, where they led a team to mine multiple sources of data and translate complex results into simple conclusions and insights.

Before joining DaySpring Cards, Jeff served as the Director of Analytics at DaySpring Cards, where they were responsible for creating an Analytics Center of Excellence to improve decision-making throughout the organization. Jeff also worked as a Senior Business Intelligence Manager, where they analyzed information requirements and managed the use of analytical and reporting tools.

In addition to their analytics roles, Jeff has experience as a Senior Business Systems Analyst, Demand Planning Manager, and Product Controller, where they contributed to marketing initiatives, provided rapid application development and analysis, and managed demand planning and inventory control.

Prior to their career in analytics and finance, Jeff worked as a Loan Officer at Arvest Bank and gained early work experience as an intern at DaySpring Cards. Jeff also worked as a Store Associate at Walmart, where they performed various tasks in the Electronics department.

Overall, Jeff Nichols has a diverse background in analytics, strategy, and finance, with a focus on leveraging data to drive business decisions and improve organizational performance.

Jeff Nichols attended Northeastern State University from 1993 to 1998, where they earned a Bachelor of Business Administration (BBA) degree with a focus in Marketing. Later, from 2002 to 2004, they pursued their Master of Business Administration (MBA) degree in Management at John Brown University.

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