Adrian Tan

Adrian Tan is a seasoned marketing professional with extensive experience in brand strategy and digital acquisition. Currently serving as Senior Vice President at DBS Bank, Adrian leads Product & Segment Marketing and Digital Acquisition & MarTech. Prior to this role, Adrian was a Client Services Partner at Wavemaker and held positions as General Manager & Executive Strategy Director at Interbrand and Assistant Vice President of Marketing - Branding at Genting Hong Kong Limited, where responsibility included group and individual brand strategy for cruise divisions. Additional roles include Head of Strategy & Planning at Dentsu, Business Development Lead at Cowan, Business Development Director at bluemarlin, and Account Manager at Schawk! Inc. Adrian’s career began as a Brand Strategist at Qube and as a Founding Partner at Level Eight Pte Ltd, where successful ventures were initiated. Adrian holds a Bachelor of Commerce in Marketing & Advertising from Curtin University, a Diploma in Marketing Communications from the International Advertising Association, and a Diploma in Marketing from Nanyang Polytechnic.