Carsten Schneider is an accomplished strategist with extensive experience in marketing and communications. Currently, Schneider serves as the Executive Strategy Director at DDB since January 2020, following a brief tenure as Former Chief Strategy Officer. Prior roles include Chief Strategy Officer at Spark44, where Schneider led a global team of 60 strategists, and positions at DDB and Heye, focusing on brand consultancy and strategic management. Schneider’s earlier experience encompasses leadership roles at Saatchi & Saatchi and Publicis, where significant campaigns for major brands such as Toyota and Nestlé were developed. A graduate of EBS Universität für Wirtschaft und Recht with a degree in Marketing and Strategic Management, Schneider is known for innovative approaches to consumer insights and brand strategy.
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