Ashley Groves

Ashley Groves is the current CEO at Deaglo, and was previously the Director of Managed FX at AFEX from September 2014 to October 2019. In their role at AFEX, Ashley was responsible for overseeing the development and organisation of the Sales and Relationship Management team, setting revenue and sales targets and ensuring the team met those goals. Ashley was also responsible for identifying strategic partners to help enhance AFEX's product offering and maximize client wallet, creating long lasting client relationships and ensuring maximum client satisfaction.

Ashley has a proven track record in sales and management, and is passionate about delivering excellent customer service. Ashley is an expert in the field of foreign exchange, and has a deep understanding of compliance and regulatory requirements. Ashley is a strong leader with a vision for success, and is committed to helping their team reach their full potential.

Ashley Groves completed a BA Hons in Services Marketing and Economics at Bournemouth University.

Some direct reports include Paul Stafford - CTO, Matt Fotheringham - CRO, and Daniel Porto - Head, Digital Banking.