Shannon Goins

Shannon Goins has a diverse work experience in the field of marketing and design. Shannon started their career at EastWest Marketing Management, Inc. as a Graphic Designer, where they designed banner ads, slides, email campaigns, and landing pages. Shannon also handled communication between vendors and clients and edited HTML and CSS code on the company website.

Shannon then moved on to Cook's Direct, where they held the role of Graphic Designer | Marketing Supervisor. In this position, they managed marketing strategy for dual brands across multiple channels, oversaw print production from concept to completion, and created wireframes, templates, slides, and banners for websites. Additionally, they designed various marketing materials such as brochures, catalogs, flyers, email blasts, stationery, business cards, and magazine ads.

Currently, Shannon is working at Dealer Inspire. Shannon joined the company as a Graphic Designer | Email Developer, and later transitioned to the role of Team Lead, Email Marketing. Recently, they have been serving as a Sr. Manager, Email Marketing. Shannon is currently holding the position of Director, Journey Marketing.

Shannon Goins holds a Bachelor of Science degree in Psychology from Western Illinois University. They also obtained an Associate's Degree in Graphic Design from the College of DuPage. Additionally, Shannon has certification as a Salesforce Certified Pardot Specialist, which was obtained in November 2020, as well as an Adwords Certification from Google, obtained in August 2016. Furthermore, Shannon has mentioned having a Google Analytics Certification, though the specific month and year of obtaining it are unknown.