Alejandro Viñals

Alejandro Viñals has a comprehensive work experience in the field of marketing and entertainment. Alejandro currently serves as the Head of Marketing at DeAPlaneta Entertainment, where they started in December 2022. Prior to this role, they founded and served as the CMO of DeliZio from August 2022 to May 2023. Alejandro also worked at Entertainment One for a significant period, starting in April 2007 and ending in August 2022. During their time at Entertainment One, they were part of the marketing team and was responsible for coordinating digital and traditional marketing campaigns, analyzing metrics, implementing key performance indicators, and coordinating with multiple agencies. Before joining Entertainment One, Alejandro worked as a Promotions Assistant at Arenas Entertainment, a company focused on marketing entertainment products to U.S Latinos. Additionally, they gained internship experience as a News Writer at Expansión and Periódico Cinco Días.

Alejandro Viñals has a diverse education history. Alejandro holds an Executive MBA - Executive Master of Business Administration from Esade, obtained in 2020. Prior to that, they completed a Bachelor and Master Degree in Media Studies at Universidad CEU San Pablo between 2001 and 2006, focusing on Communication and Media Studies. In 2021, they completed the DIBEX - Digital Business Executive Program at ISDI. In the same year, they also pursued a program in Strategic Marketing at IESE Business School and a course in Market research and consumer behavior at IE Business School.

In terms of executive programs, Alejandro attended several institutions in 2019. Alejandro completed an Executive Program on Growth and Development in Emerging Markets: Doing business in China at Antai College of Economics & Management, Shanghai Jiao Tong University. Alejandro also participated in an Executive Program on Entrepreneurship and Innovation Ecosystem, jointly offered by Harvard Business School, MIT, and Berklee College of Music. Additionally, they completed an Executive Program in Organizational Transformation and Change Management at HEC Paris.

For their early education, Alejandro attended Colegio Nuestra Señora del Recuerdo from 1984 to 1999, where they completed their elementary, secondary, and high school education with a focus on Letras mixtas.

Alejandro's additional certification includes the CAE credential from Cambridge Assessment English.