Kristen Sasser

Director of Marketing & Sales Operations at Decker Communications

Kristen Sasser is the Director of Marketing & Sales Operations at Decker Communications. Kristen has over 15 years of experience in marketing and sales operations, with a focus on digital marketing and lead generation. Kristen has a proven track record of increasing leads and sales for their companies.

Kristen started their career in marketing communications at Xoom Corporation, where they managed all marketing communications activities. Kristen then moved to Yahoo! as a Marketing Manager, where they increased leads and sales for the company. In 2008, Kristen became the Senior Marketing Manager at Brightstorm, where they oversaw all marketing activities and increased leads and sales for the company.

In 2013, Kristen joined Intacct Corporation as the Senior Digital Marketing Manager. In this role, they managed all digital marketing efforts, including paid search, display, PPL, and landing page optimization. Kristen was able to increase leads and sales for Intacct during their time there.

In 2015, Kristen joined CoSo Cloud as the Head of Marketing & Sales Operations. In this role, they were responsible for defining and setting the consistency, look, feel & alignment of brand experience and messaging for the corporation. Kristen also managed the SQL conversion and tracked MQL to SQL conversion with sales. Additionally, they oversaw sales operations, including Salesforce CRM, booking, and order management. Kristen was successful in increasing leads and sales for CoSo Cloud during their time there.

Kristen is an expert in marketing and sales operations and has a proven track record of increasing leads and sales for their companies.

Kristen Sasser earned a B.A. in Journalism & Mass Communications from the University of North Carolina at Chapel Hill with a concentration in advertising. Kristen has also earned a certification from Decker Communications in Communicate to Influence.

Kristen Sasser reports to Mike Lewis, SVP, Sales & Marketing.

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  • Director of Marketing & Sales Operations

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