Decoded Advertising
Lachlan Hinton is an experienced media professional with a diverse background in video production, asset management, and documentary filmmaking. Currently serving as a Senior Studio Asset Manager at Decoded Advertising since October 2020, Lachlan also holds the role of Assistant Producer and Co-Founder at Froth, a Brooklyn-based documentary production company, where recent projects include the acclaimed short documentary 'Corner Man.' Prior experience includes producing videos for Drive.com.au, where content achieved substantial viewership, as well as an investigative documentary project for The New York Times that addressed refugee conditions on Nauru. Additionally, Lachlan has contributed photography and writing to VICE Media and coordinated media at Visual Domain. An alumnus of UNSW, Lachlan holds a Bachelor's degree in Film/Cinema/Video Studies.
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Decoded Advertising
An independent full-funnel marketing, advertising and design company, Decoded creates breakthrough campaigns that make brands perform. Challenging convention, it took some of the best talent from strategy, creative, media, design and the DTC world and put together a new way of working to bridge the gap between meaningful storytelling, data-led optimizations and commerce. Decoded services global clients like T-Mobile, Intuit, Visa, WW and SC Johnson from its offices in New York and Los Angeles.