🍀Apolline Adiju

Senior Digital Marketing Manager & Account-based Marketing at Deedster

Apolline Adiju has a wealth of experience in digital marketing and content writing. In 2021, they began working as a Digital Marketing Manager for Deedster, where they are responsible for researching, creating and executing a global digital marketing strategy, primarily B2B. 🍀Apolline also develops strategies to grow digital marketing channels and win new markets, creates and executes branding strategies, and engages with customers.

From 2013-2021, Adiju was a Marketing Consultant for their own business, where they served as Head Of Digital Marketing, SEO Content Consultant, LinkedIn Marketing and Lead Generation Consultant, Content Marketing Manager, and Social Media Manager.

From 2015-2020, Adiju was a Contributing Content Writer for Medium, AlphaGamma, Business 2 Community, and Thrive Global.

In 2021, Adiju began working as a Digital Marketing Manager for Detail Online, where they are responsible for implementing and executing the company's marketing strategy, hands-on campaign optimization, A/B testing, managing lead generation funnels, and strategizing and increasing the level of personalization in the company's marketing and communication.

Adiju began their career in 2006 as a Customer Service Coordinator for MTN Cameroon, where they liaised with Customer Service, Customer Financial Services, Business Services, and Businesses to understand customer issues, raised disputes within SAP and Salesforce cases to satisfy customer issues, and analyzed issue history to investigate potential issues and rectify them proactively.

Apolline Adiju is currently pursuing a Masters Of Business Administration (M.B.A) at IU International University of Applied Sciences, specializing in Sales, Pricing & Brand Management + Consumer Behaviour & Research. 🍀Apolline has also obtained various certifications from DigitalMarketer, Shaw Academy, and HubSpot. These include a Direct-Response Copywriting Specialist (2017), an Advance Diploma In Digital Marketing (2016), an Inbound Certification (2016), and eleven Certified Specialists from DigitalMarketer.

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