Cassandra Stoklosa

Cassandra Stoklosa has a diverse range of work experience, spanning various industries and roles. Cassandra most recently served as the Chief Marketing Officer at Defyned Brands since September 2022. Prior to that, they were the Vice President of Marketing at Nulo Pet Food, where they held various positions over a two-year period, including Director of Digital Marketing and Vice President of Marketing.

Before joining Nulo Pet Food, Cassandra worked at Indeed.com as a North American Media Buyer from October 2017 to December 2018. At Indeed.com, they were responsible for media planning and buying in the US and Canada, and they played a key role in setting up back-end processes for the global media team.

Cassandra also has experience in the retail industry, having worked at Golfsmith International as the Director of Marketing. During their tenure at Golfsmith International, they led a team of professionals across media, online marketing, email, PR, content, and creative. Cassandra successfully implemented an accountability model that improved department efficiency and adherence to timelines. Additionally, they managed budgets for all North American brands and identified and eliminated budget waste through vendor contract auditing.

Prior to their roles at Golfsmith International, Cassandra worked at Walmart in various marketing management positions, including Marketing Manager for Media Services. Cassandra also holds an MBA from the University of Texas at Austin and has interned at L'Oréal as a Maybelline Mascara Intern.

Overall, Cassandra Stoklosa possesses a strong background in marketing and media, with expertise in brand strategy, digital marketing, budget management, and people management. Their skills also extend to areas such as retail marketing, email marketing, CRM, loyalty, PR, and media buying.

Cassandra Stoklosa completed their education at two prestigious institutions. From 2002 to 2006, they attended The Wharton School, where they earned a Bachelor of Science degree in Economics with a focus on Marketing & Communications. Later, from 2010 to 2012, they pursued further education at the Texas McCombs School of Business, obtaining a Master of Business Administration (MBA) degree specializing in Brand & Product Marketing.