Delightful Communications
Bettijean Collins is a seasoned professional in content creation and product management, currently serving as a Senior Content Specialist at Delightful Communications, where industry-specific content is developed for sectors including software, manufacturing, and sustainability. Previously, Bettijean held roles as a Content Specialist at the same company, focusing on storytelling through blogs and whitepapers, and as a Product Planning & Development Manager at The Steve Trautman Co., where product development was prioritized. As a writer and editor at Hired Pen, Bettijean produced diverse materials across various industries, while also supporting authors in manuscript development. Early career experience includes a position at Microsoft, contributing to content and project management for the Word Marketing team. Bettijean holds a Bachelor of Arts in English Language and Literature from Wartburg College.
Delightful Communications
Delightful Communications is a Modern Marketing, Branding & Digital PR consulting firm that creates next-generation experiences to help businesses and individuals keep the pace with growing digital audiences through creative ideation, strategic planning, captivating content and enduring amplification. Our mission is to build brilliant brands through people and not just pixels, helping your message and purpose be more discoverable, sharable and memorable by putting people – customers, executives, and employees – at the heart of each and everything you do. In short > We help businesses AND people be more discoverable, sharable and memorable. While we specialize in Influencer Marketing, Digital PR and Personal Branding, our experience, skills and creative flair means we’re an asset to augment any marketing or PR department wanting their message to transcend the norm through Social Media Strategies and Content Marketing. Delightful was founded in 2012 by former Microsoft Digital Marketing Evangelist – Mel Carson – who started the company to focus on helping businesses capitalize on continually emerging trends in marketing and PR like social media, influencer marketing, employee advocacy, content marketing and personal branding. Over the last 4 years, Delightful has grown from strength to strength working successfully with clients from all over the world including: Microsoft (Bing Ads, SMS&P, OEM, Microsoft Financing & SMSGR), Deloitte, Alaska Airlines, Priceline, TUI, Majestic.com, ClickZ and the University of Washington. Please visit our website for more info: http://www.DelightfulCommunications.com