Isabelle Royer

Isabelle Royer is a skilled CRM Manager with extensive experience in managing CRM strategies, customer loyalty programs, and digital initiatives for various companies including McDonald's, The Body Shop, and Marks and Spencer. Isabelle has a Master's degree in Marketing, Communication, and Advertising from IPAG Business School. Isabelle has a proven track record of successfully implementing CRM campaigns, segmentations, and loyalty programs to drive customer engagement and retention.