Gita Dhir began their work experience as the Head of the Design Department at Why Not Buying Services in July 2008. Gita held this position until April 2012 when they became the Director of the company until January 2016. In April 2016, they joined DeltaX as a Business Director. DeltaX is a cross-channel digital advertising platform that helps ad agencies and performance marketers optimize their media buying, tracking, and reporting. Gita's role at DeltaX involves leveraging big data, user behavior, and machine learning algorithms to improve advertising performance.
Gita Dhir completed their Master of Business Administration (MBA) degree with a specialization in Finance and Marketing at Symbiosis Institute of Management Studies from 2011 to 2014. Prior to that, they obtained their Bachelor's degree in Economics and Commerce from the University of Mumbai from 2008 to 2011. Additionally, they pursued a field of study in Fashion/Apparel Design at Sasmira, although specific dates and degree information for this particular education are not provided.
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