John Deraeve

John DeRaeve is an accomplished professional in B2B marketing and sales with extensive experience in strategic account management and demand generation. Currently serving as the VP of Strategic Accounts for North America at Demand AI, John guides the integration of AI into demand generation processes. Previous roles include Vice President of Sales at Anteriad, where focus was on delivering compliant B2B data solutions, and Vice President of Strategic Accounts at Activate, specializing in account-based and intent marketing. John's career spans various organizations, including Madison Logic as an Enterprise Sales Director, where efforts were made to enhance global account-based marketing strategies, and Spiceworks as an Account Director, leveraging insights within a unique IT network. A background also includes roles at FishNet Security, Yahoo, TechnologyAdvice, MecklerMedia, and the Oregonian Media Group. John holds a Bachelor of Science in Journalism from the University of Oregon.