Fabian Rojas

Technical Success Lead at Demand Analytics

Fabian Rojas is a seasoned professional in business strategy and analytics, currently serving as the Technical Success Lead at Demand Analytics since September 2022. Prior experience includes roles as the Director of Business Strategy & Analytics and Analyst at the Houston Rockets, as well as an Analytics Fellow at the Houston Astros. Fabian's career began at Deloitte Consulting, where roles included Senior Consultant and Business Technology Analyst, following an internship at Cisco Systems. Earlier experience also includes an internship with the Orlando Magic and a position in the Information Management Leadership Program at General Electric. Educational credentials include a Master of Business Administration (MBA) from the Massachusetts Institute of Technology and a Bachelor of Business Administration (BBA) from The University of Texas at Austin, where Fabian graduated with honors in Management Information Systems.

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Houston, United States

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Demand Analytics

Demand Analytics is the leading platform for enabling demand-based decision-making. Our software provides insight into underlying consumer demand and enables our industry-leading MLB, NBA, and NFL club partners to make the most accurate, interpretable, and holistic decisions possible. These decisions are driven by advanced machine learning models, presented in an interactive UI, and include dynamic ticket pricing, sales forecasting, and marketing mix modeling. We have experienced the challenge of these club decisions first-hand and built Demand Analytics to solve them.


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