Katie Shaw

Katie Shaw is a seasoned professional with over 15 years of experience in graphic design, web development, and brand management. Currently serving as a Brand Manager at the Employees' Retirement Fund, City of Dallas, since 2010, Katie has significantly enhanced the organization's online presence through a comprehensive website redesign and the implementation of user-centric UX/UI strategies. In addition, Katie has provided consulting services for various clients, including the Denton County Transportation Authority and Tamara Gumm, focusing on graphic and web design. With a Master's degree in Usability/Web Development and a Bachelor's degree in Graphic Communications/Marketing from the University of North Texas, Katie has a strong educational background that complements extensive professional experience in branding, marketing, and user experience.