Dentsu Creative
Daniel Heng is a skilled copywriter with a diverse background in creative roles spanning over a decade. Currently, Daniel serves as a Contract Copywriter at Dentsu Creative, managing accounts such as Intel and participating in notable projects for brands including Chubb and Activision Blizzard. Previously, Daniel held key positions at Hogarth Worldwide as Creative Group Head and Senior Copywriter, leading campaigns and training junior writers. Earlier experience includes roles at R/GA and Naga DDB Malaysia, where Daniel contributed to high-profile pitches for major clients like Samsung and Airbnb. In addition to a robust copywriting career, Daniel has extensive experience in education, serving as an English teacher and holding various academic leadership roles in institutions across Asia. Daniel holds a Bachelor's degree in Information Systems Engineering from Multimedia University and an ACELT Certificate in English Language Teaching from City and Guilds UK.
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