Amparo Cuerda

Amparo Cuerda currently serves as Managing Director and Co-CEO at Deporvillage, while also holding the position of Global Group Ecommerce and Marketing Director at Iberian Sports Retail Group (ISRG). With a significant tenure at SPRINTER since 2015 as Ecommerce and Marketing Director, Amparo has played a crucial role in overseeing operations for several retail chains, collectively managing over 8000 employees and achieving a revenue of one billion euros in 2020. Previous experience includes roles at Suavinex in marketing and ecommerce, alongside academic contributions as an associate professor. Amparo's educational background encompasses advanced degrees from multiple institutions, including a current program at IESE Business School.