Katerina Symiakaki

Katerina Symiakaki is an experienced marketing professional with 17 years of expertise in global and local marketing. Currently serving as an Instructor in Design Thinking at The American College of Greece since September 2023, Katerina teaches Design Research and Design Thinking methodologies. Previous roles include Strategy & Innovation Director at SOUL and Senior Marketing Entrepreneur in a freelance capacity. Katerina has held several significant positions at Pernod Ricard, including Global Senior Marketing Manager Communications & Experiential for Ballantine's, where leadership involved managing a team and refining global brand strategies. Other notable roles include Brand Innovation Strategist at Minimoko and Innovation Consultant at Sense Worldwide. Katerina's educational background includes an MA in Innovation Management from University of The Arts London - Central Saint Martins and a BSc in Marketing Management from The American College of Greece.