Priyanka J.

Priyanka J. has a diverse work history with experience in various roles and industries. Priyanka most recently held the position of Vice President (Content Strategy) at Deriv, where they focused on diversifying content formats and adopting SEO best practices, resulting in a significant increase in web traffic and user interaction. Priyanka successfully managed cross-functional teams to streamline content creation and reduce time-to-market for new content pieces.

Prior to this, Priyanka worked at IIa Technologies Pte. Ltd., starting as a Sub-Editor and Reporter (Business & IT) at Maharashtra Herald in 2004. Priyanka then moved on to Business Standard as a Principal Correspondent & Sub-Editor, where they were responsible for coordinating stories and editing copies for the Digital Consumer page. Priyanka later became an Assistant Editor, managing a small team and overseeing content from contributors and freelancers.

At IIa Technologies, Priyanka held multiple roles, including Associate Vice President, Global Communications, where they provided strategic market forecasts and oversaw teams responsible for online platforms, print collateral, and video content. Priyanka effectively addressed crisis communications and achieved positive media coverage through a fact-based approach.

Overall, Priyanka brings extensive experience in content strategy, communications, and media relations, with a proven track record of driving results and managing cross-functional teams.

Priyanka J. has a diverse education history. Priyanka obtained a Bachelor of Computer Science from Progressive Education Societys Modern College of Arts, Science and Commerce, Shivajinagar, Pune 411005 in 2003. Priyanka later pursued a Master's degree in Mass Communication/Media Studies from the Department of Media and Communication Studies, Pune University from 2003 to 2005. Furthermore, Priyanka J. earned a Professional Certificate in Content Marketing from the University of California, Davis in 2022. Priyanka also completed a Social Media Marketing Specialization from Northwestern University in the same year. In addition to their degrees, Priyanka J. has obtained several certifications, including a Social Media Marketing certification from HubSpot Academy and certifications in The Strategy of Content Marketing from the University of California, Davis and Fundamentals of Digital Marketing from Google Digital Garage. Overall, Priyanka J. has a strong educational background in computer science, mass communication/media studies, and digital marketing.