Pierre-Charles Parsy

Pierre-Charles Parsy serves as the Chief Digital, Data & Tech Officer at DESCORS & CABAUD since May 2023, leading a 180-member team focused on global digital transformation in the B2B distribution sector. Previously, Pierre-Charles held the position of Global Chief Digital Officer at Diageo from July 2022 to January 2023, where responsibilities included shaping digital transformation in marketing and sales and driving e-commerce initiatives. Pierre-Charles also served as Global Chief Digital & Brand Officer at Royal Canin from June 2018 to July 2022, focusing on brand experience and digital commerce strategies. Earlier in the career, Pierre-Charles was with IBM for over a decade, culminating in the role of General Manager & Executive Partner for IBM Interactive, where expertise in digital transformation was developed. Educational credentials include an MBA from Warwick Business School and executive education from INSEAD and Harvard Business School.