Sydney Mamus

Sydney M. is a seasoned marketing professional with a strong background in campaign management and strategic marketing initiatives. Currently serving as a Senior Channel Marketing Manager at Desert Financial Credit Union, Sydney oversees the creation and execution of marketing campaign plans while analyzing data to identify market trends and optimize campaign performance. Previous experience includes roles as Marketing Campaign Manager at Appian Corporation, where significant growth in marketing qualified leads was achieved, and as Marketing Account Manager at Kiterocket, managing high-tech client campaigns that resulted in substantial ad value. Sydney's earlier roles involved leadership in guest experience and sales at Target and LUSH Fresh Handmade Cosmetics, showcasing a versatile skill set in customer engagement and marketing strategy. Sydney holds an MBA in Entrepreneurship from the University of Arizona and a BS in Marketing from Arizona State University.