Steve Lamoureux

CEO & Founder at Designalytics

Steve Lamoureux has an extensive work experience in the marketing and design industry. Steve is the CEO and Founder of Designalytics, a company that helps consumer-packaged-goods brands manage their package design performance through category analysis and skill-building content. Prior to this, they worked as the SVP of Product Innovation - Design Solutions at Nielsen, where they developed methods to improve visual standout and purchase preference in package redesign initiatives. Steve also served as the Chief Innovation Officer at Affinnova, a global leader in consumer-driven innovation tools, which was later acquired by Nielsen. Steve Lamoureux has held senior roles in marketing and brand management at Imagitas, Dunkin' Brands, KEDS, and Procter & Gamble.

Steve Lamoureux attended the University of Connecticut from 1984 to 1988, where they pursued a degree in Business Administration with a focus on Marketing.

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  • CEO & Founder

    January, 2018 - present