Catalina Genoud

Catalina Genoud is a skilled professional with extensive experience in internal communication and brand strategy. Currently serving as the Global Internal Communication, Talent & Culture Specialist at DESIGUAL since March 2020, Catalina leads internal communications and culture strategy across multiple locations. Previous roles include Internal Communications Specialist at Infolytics, where brand and corporate communications were key focuses, and Digital Strategy and Communication Consultant for the artist Marta Bonjour. Additional experience includes consulting on digital transformation and change management at Olivia Consultoría and serving as an analyst in culture and organizational environment at YPF SA. Catalina holds a Master's degree in Brand Strategy and Creative Management from UPF Barcelona School of Management and has pursued further education in social media, graphic design, and digital marketing.