Desigual
Ivana Pekolj currently serves as the Digital Country Manager Franchise and Digital Go Live Specialist at DESIGUAL since March 2022. Prior experience includes roles as Brand Manager & Trade Marketing Analyst at Upfield, and Marketing Analyst for Font Vella at Danone, where responsibilities encompassed packaging design, brand analysis, budget tracking, and presentation development. Ivana co-founded the family venture Naš Dom, demonstrating expertise in cost definition and supplier coordination. Additional marketing experience was gained at Las Muns | The Heart Made Empanada, where Ivana led marketing plans, innovation projects, and store communications. Earlier professional experience includes a position as a Junior Consultant at Axonier Consultores, focusing on Lean methodology in banking. Ivana holds a Marketing Expert certification from thePower, a Master’s degree in Marketing from UPF Barcelona School of Management, and a Licenciatura in Business Management from Universidad del CEMA.
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