Desjardins
Isabelle Marty is a seasoned marketing professional with extensive experience in brand management and marketing integration. Currently serving as the Practice Lead for Marketing Integration at Desjardins since January 2022, Isabelle has held various senior roles within the organization including Principal Consultant for marketing communication planning. Prior experience includes directing brand and production strategies at Vidéotron, overseeing a team of 8, and managing multiple campaigns across digital and traditional platforms. With a background that also includes positions at McKesson and Groupe Marie Claire Inc., Isabelle has demonstrated expertise in developing comprehensive communication plans and managing teams to optimize brand positioning and campaign execution. Isabelle holds a Master’s degree in Business Administration with a focus on Commerce and Marketing from KEDGE Business School.
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