Samantha C. is an experienced marketing professional with a strong background in consumer and social media marketing. Currently serving as the Consumer Marketing Manager at Destination Vancouver since November 2022, Samantha leads innovative marketing strategies and engages audiences through various digital channels. Prior experience includes roles as Social Media Manager for "New Mom, Who Dis?" and as a Marketing and Digital Specialist at the British Columbia Institute of Technology, where Samantha developed multi-channel marketing campaigns. Previous positions at Just For Laughs Vancouver, Live Nation, and The MRG Group highlight expertise in executing B2C marketing strategies and managing artist communications. Samantha holds a Bachelor of Arts in Communication from Simon Fraser University and has pursued additional education at OCAD University and the British Columbia Institute of Technology.
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