Detoure
Meghan McKenzie Russell is the Founder and CEO of Detoure, a resale marketplace launched in April 2021, specializing in curated clothing from influencers and tastemakers at affordable prices. With experience as a Social Media Marketing Consultant since 2020, Meghan Russell assists clients in digital and social media marketing, overseeing branding and influencer relations. Prior roles include work in marketing and influencer relations at Boyish, social media management for The A21 Campaign, and ethical fashion marketing at Krochet Kids intl. Meghan Russell also has experience in event planning through organizing community events for the Advocacy Center of Tompkins County. Meghan holds a Bachelor's degree in Global and Public Health from Cornell University, obtained in 2018.
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Detoure
Detoure is a resale marketplace that sources highly curated clothing from influencers and tastemakers, giving customers access to the most coveted closets in the world at thrift prices. By sourcing from trendsetters themselves, they're able to create the worlds most curated secondhand marketplace. As influencer marketing has grown into a$13B industry, trendsetters on platforms like Instagram and Tiktok have not only become Gen Z’s primary source for fashion inspiration, but have become brands themselves. By offering influencers white glove consignment services, they help them capitalize on their unique stylistic identities to turn their fan base into a customer base - and along the way they’re creating a new way to shop secondhand. By sourcing inventory from the trendsetters themselves they’re able to create the most curated secondhand platform on the market.Detoure is headquartered in Los Angeles, California and was founded in 2021.