Samantha Teter

Director of Marketing & Communications at Detroit Opera

Samantha Teter is an experienced marketing professional currently serving as the Chief Marketing Officer at Detroit Opera since July 2023, where the focus is on marketing and audience development for the premiere opera company. Samantha is also the Founder and Director of Marketing and Communications at Teter Editing, providing freelance services specializing in copywriting and content marketing for the Arts, Entertainment, and Nonprofit sectors. Previously, Samantha held significant leadership roles, including Vice President of Advancement at Creative Discovery Museum and Executive Director at Chattanooga Symphony & Opera, where responsibilities encompassed strategic planning, fundraising, and marketing initiatives. Additional marketing leadership roles were held at the Colorado Symphony Orchestra, Fort Wayne Philharmonic, Indiana Tech, and Scottish Rite Center. Educational credentials include an MBA in Marketing from Indiana Institute of Technology and a B.A. in Radio-TV Broadcasting from Purdue University Fort Wayne.

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