Pete Bonner

Co-Founder, Executive Vice President, Strategic Partnerships at Detroit Trading Company

Pete brings more than 25 years of experience in online automotive marketing to the organization. He is one of the best strategic partnership guys in the industry and is responsible for sales to and management of the top OEM’s, aggregators and national publishing companies in the United States.

Location

Auburn Hills, United States

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Detroit Trading Company

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Detroit Trading Company maintains the automotive industry's largest digital marketplace that connects in-market automotive shoppers to leading automotive brands. This marketplace is anchored by a network of leading automotive publishers, including MotorTrend, NADAGuides, Automotive.com, NewCar.com, Consumer Affairs and AutoGuide.com, who use Detroit Trading's online automotive shopping software to help in-market consumers shop for their next car online. What We Do: We provide automotive brands and financial institutions with shopper acquisition, hand-raiser campaigns, enterprise lead management and a trusted source of qualified and consented consumers. We provide automotive publishers with shopping tools, identity verification and lead delivery services that help them further monetize content while providing new, value-added consumer experiences. We provide automotive dealerships with innovative technology to help their sales team connect with internet leads easier and faster.


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Employees

51-200

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