Bianca Koenig

Bianca Koenig is a seasoned professional with extensive experience in innovation management and product marketing, primarily within Deutsche Telekom AG since June 2012. Currently serving as a Senior Innovation Manager in Smart Data & APIs, Bianca focuses on developing innovative products that enhance digital transactions through AI and Blockchain technologies. Previous roles include Senior Manager Product Marketing and Senior Manager Marketing, where responsibilities encompassed Go To Market strategies and multi-channel campaign execution. Prior to Deutsche Telekom, Bianca held senior marketing positions at Deutsche Telekom AG and worked at modalis and metrinomics. Educational background includes a degree in Marketing and Communication from IMK Institut für Marketing und Kommunikation and studies at Technische Hochschule Wildau.