Karita Yip

Karita Yip has extensive experience in marketing and product development, currently serving as Assistant Product Development Manager at DFI Retail Group since June 2019, where responsibilities include product development and marketing for Own Brand groceries and skincare products. Prior roles include Marketing Executive at Waton's Wine and Senior Marketing Executive at Golden Gate Wine Co. Ltd. Additionally, Karita was a Marketing Executive at Hong Kong Carbon Emission Trading Limited and began the career as a Marketing Assistant at Gold Alliance Electronics Company Limited. Karita holds a Bachelor’s Degree in Marketing and Public Relations from The Hong Kong Polytechnic University and an Associate’s Degree in Public Relations and Communication from City University of Hong Kong.