Stana Pijunovic

Stana Pijunovic is an accomplished professional in brand management and store design, currently serving as Vice President of Brand Management at DFS Group Limited since May 2024. Previously, Stana held the position of Chief Architect & Global Creative Director for Brand Experience, Store Design & Visual Merchandising at La Prairie Group AG, where significant achievements included transforming the brand’s market standing and doubling revenue. Stana's tenure at The Estée Lauder Companies Inc. involved establishing the EMEA Store Design & Visual Merchandising Center of Excellence. Earlier roles at LVMH Fragrance Brands focused on creating cohesive multi-brand identities for fragrance lines, while previous experience at Ralph Lauren and a retail architecture agency contributed to a strong foundation in retail development. Stana holds an MBA from IMD and an Architecte DPLG degree from Ecole nationale supérieure d'architecture de Paris-Belleville.