Sofi Shardan

Sofi Shardan currently serves as the Talent Engagement Lead for Northern Europe at Diageo, focusing on leveraging diverse talent across 11 countries. Prior to this role, Sofi spent eight years at PepsiCo, where responsibilities included leading global talent acquisition for R&D Foods and managing executive hiring processes across multiple regions. Additional experience at PepsiCo involved specialized recruitment for critical roles in Europe and the Eastern European region, as well as commercial talent sourcing in Russia and neighboring countries. Sofi began professional career as a Junior Consultant at ANCOR, providing business support across various markets for notable clients in the FMCG and pharmaceutical sectors. Sofi holds a degree from the State University — Higher School of Economics.