Shaina Purcell

Shaina Purcell has worked in the influencer and brand partnerships field since 2014. Shaina began their career at LaserAway as a Social Media Manager, where they managed over 500 high level influencer accounts and increased the account following from 9,000 to 99,000 followers. Shaina then moved to DIFF Eyewear as an Influencer Account Manager, followed by Cubcoats as a Social Media and Content Manager. At Cubcoats, they served as the voice of the brand's social media community, owned scheduling and posting of all content to social channels, identified UGC content to repost, and frequently posted/reposted Instagram stories. In 2020, they joined Beach House Group as an Influencer Strategist for BÉIS TRAVEL, MOON ORAL CARE, and FLORENCE BY MILLS. Shaina then moved to BÉIS Travel in 2022 as an Influencer and Brand Partnerships Manager, and is currently working at DIBS Beauty in the same role.

Shaina Purcell attended Santa Monica College from 2012 to 2013.