Andrea Zuñiga

Brand Strategy Manager at DICARINA

Andrea Zuñiga currently serves as Gerente de Lexus Costa Rica since October 2019 and has been the Director and Business Partner at Business and Branding Corporate Gift since March 2018. Previously, Andrea held the position of MNC’s & International Manager at Millicom (Tigo) from August 2012 to 2017, where responsibilities included the creation and development of a commercial team focused on customer retention and loyalty, as well as the execution of the annual strategic plan and sales budget. Earlier roles include Directora Comercial at La República from 2009 to May 2012, where Andrea successfully developed and executed annual strategic plans and sales strategies, achieving notable sales growth. Andrea's career also includes positions at El Financiero Costa Rica and Grupo Nación from 1999 to 2006. Educational credentials include an Executive MBA from Universitat Politècnica de Catalunya, an Alta Gerencia program from INCAE Business School, and degrees in Business Administration from Universidad Fidélitas and Universidad Internacional de las Américas.

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