Chris Williamson

Chris Williamson is an experienced professional in the field of insights and analytics, currently serving as Director of Insights at Dig Insights since June 2021, with previous roles including Senior Manager and Manager of Insights. Prior experience includes working as Senior Manager of Fan & Sponsorship Insights at the Canadian Football League, where strategic support was provided to partnership and marketing groups. With a background in the retail sector at Insight to Communication LLP and in market analysis at Nielsen, Chris has demonstrated expertise in consumer insights, data management, and stakeholder engagement. Educationally, Chris holds an HBA in Communication Studies from Wilfrid Laurier University and a Post-Graduate Certificate in Sport & Event Marketing from George Brown College.