Edú Saldaña

Edú Saldaña has a diverse range of work experience, starting with their current position as a Business Development Manager at iCumulus, where they help identify, engage, and convert business prospects into sales leads. Prior to this, they worked as a Growth Specialist at the same company.

Edú also served as the Head of Sales and Marketing (LATAM) at Digital Alchemy, where they focused on data-driven marketing and implemented hyper-personalized marketing automation campaigns for leading brands.

Before that, Edú worked in Public Relations at Impulso País, collaborating on projects for the 2021 Presidential General Elections in Peru and coordinating activities for national awards. Edú also gained experience as a Capital Markets Commercial Analyst at JLL, implementing a Power BI dashboard for the Capital Markets Group.

In addition, Edú has held roles as a Commercial and E-Commerce Analyst at AR70 Corporation, a Digital Marketing Trainee at E-Crown Group | Full Commerce, a Young Parliamentarian at Congreso de la República del Perú, and a Commercial Excellence Pre-Professional Trainee at Nestlé.

Edú also founded and led Dolce Peccato, a dessert and ice cream delivery business with a focus on social responsibility. Finally, Edú served as a Marketing Director at ioCentro Liderazgo Creativo, overseeing marketing strategies and planning.

Overall, Edú Saldaña's work experience spans various industries and demonstrates their expertise in business development, marketing, and leadership.

Edú Saldaña's education history is as follows:

- MBA USP/Esalq: In 2023, Edú pursued an MBA in Data Science and Analytics with a focus on artificial intelligence at MBA USP/Esalq.

- Universidade Anhembi Morumbi: From 2020 to 2021, Edú completed a Bachelor's degree in International Relations with a specialization in International Relations and Foreign Affairs.

- Harvard Online: In 2020-2021, Edú also completed a Data Science program with a focus on artificial intelligence through Harvard Online.

- Universidad Privada del Norte: Edú obtained a Bachelor's degree in International Business and Management specializing in International Business/International Trade from 2016 to 2019.

- Universidad Continental Posgrado: In 2019, Edú participated in a postgraduate program in International Business Intelligence at Universidad Continental Posgrado.

- Food and Agriculture Organization of the United Nations: In 2018, Edú completed a course titled "From Biomass to Renewable Energy: Dendroenergy in Argentina," focusing on Technology/Energy Management and Systems Technician.

- Fire Company Savior Trujillo No. 26: In 2016, Edú completed a Basic First Aid Intensive Course at the Fire Company Savior Trujillo No. 26, specializing in medical assistance.

- IAB Spain Formación: Also in 2016, Edú completed a Basic course of Digital Marketing at IAB Spain Formación, specializing in marketing.

- Universidad Privada Antenor Orrego: From 2010 to 2015, Edú obtained a degree in Software Engineering from Universidad Privada Antenor Orrego.

- SENATI: Edú completed a Computer Repair and Maintenance Technician program in 2013 and a Laptop Repair and Maintenance Technician program in 2014, both at SENATI, specializing in Technology/Computer Engineering Technician.

Additionally, Edú Saldaña has obtained various certifications in addition to their formal education, such as "Bacharel em Relações Internacionais" from Universidade Anhembi Morumbi (2023) and "Participação no workshop Transformação Digital na Construção" from enredes (2022), among others.