AL

Anney L.

Director Of Marketing Programs at Digital Asset

Anney L. has a diverse and extensive work experience in marketing and business development. Anney is currently the Director of Marketing Programs at Digital Asset, a role they started in 2024. Prior to that, Anney worked as the Marketing Lead at Octaura from 2022 to 2023.

From 2021 to 2022, Anney held the position of Director of Global Demand Generation and Marketing Operations at Sentieo. In this role, they successfully developed and executed growth marketing strategies, built a global demand team, and identified opportunities for expansion.

Anney also worked as a Marketing Consultant at Datavations in 2021 and as an Associate Director of Integrated Marketing and Senior Marketing Associate at IHS Markit from 2017 to 2020. Before that, they served as the Director of Growth Marketing at BITS from 2015 to 2017 and as a Senior Sales & Marketing Advisor at Beca in 2015.

Earlier in their career, Anney worked as a Marketing Consultant at the National Retail Association from 2014 to 2015, and as a Business Development Strategy Specialist at Boeing from 2012 to 2014.

Anney's early career includes roles at WSP | Parsons Brinckerhoff, where they worked as a National Marketing Advisor from 2009 to 2012, as a Marketing Associate from 2007 to 2009, and as a Marketing Coordinator from 2006 to 2007.

Anney L. holds a Bachelor of Business degree in Marketing from Griffith University and a Nutritional Therapy Practitioner certification from the Nutritional Therapy Association. In addition, they have obtained various certifications and trainings, including Advanced Lead Generation, Critical Thinking, Account-Based Marketing Foundations, and Google Ads Essential Training from LinkedIn. Anney L. has also completed courses such as Digital Advertising and Writing for the Web (WriteWeb) from Open2Study. Furthermore, they have acquired several certifications related to winning business proposals and capturing new business from Shipley Associates: We Help Companies Win Business. Most recently, in 2023, they obtained certifications in CMO Foundations: Working with Leadership and Board-of-Directors, Leveraging Generative AI for Project Management, Prompt Engineering: How to Talk to the AIs, and GPT-4: The New GPT Release and What You Need to Know, all from LinkedIn.

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