Digital East
Lucas Popp has experience as the Head of Strategic Development at Digital East GmbH since January 2019. Prior to that, they worked at Popp Strategic Data Insights as the Head of Business Intelligence and Digital Strategy starting in August 2014.
Lucas Popp earned a Technological High Education degree in Computer Technology/Computer Systems Technology from São Paulo Federal Center of Technological Education in 1995. From 1996 to 2001, they obtained a Bachelor of Science degree in Computer Science from Universidade Estadual de Campinas.
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Digital East
We at Digital East have built a one-stop DSP, equipping customers with all the tools for creating and launching campaigns. • We are a platform catering to all the needs and concerns of a media buyer. • Our fully functional DSP enables buyers to buy inventory across the all geos, formats & devices. • Our proprietary anti-fraud detection tool scans creatives and scripts when launching a campaign, and also identifies quality inventory. • An intuitive creative studio enables our partners in the custom creation of rich media & standard creative builds. • We offer a white label solution with a customised platform tailored for varied needs. • We support multiple formats including display, native, video & audio. • Our main supply geographies are Europe, United States, Middle East, South Asia & South East Asia.