Bridget Anderson

Bridget Anderson has a diverse work experience in marketing and communications. Bridget'smost recent position was as a Marketing Manager in Retention Marketing at Firespring, where they analyzed client behavioral data, collaborated on integrated marketing strategies, and influenced brand and client experience. Prior to that, they served as a Marketing Strategist in Acquisition Marketing at Firespring, where they worked on targeted acquisition plans, developed SEO strategies, and implemented social media strategies. Bridget has also worked as a Marketing Coordinator at Firespring, conducting research, executing email marketing projects, and project managing internal marketing campaigns. Before joining Firespring, Bridget was a Marketing Intern at Firespring, where they gained proficiency in Salesforce and Pardot, coordinated client onboarding packages, and demonstrated a thorough understanding of the SaaS content management system. Additionally, they have experience as a Media Director/Connections Planner at Heartland Chevy Dealers, a Communications Intern at Community Health Endowment of Lincoln, a Copywriting Intern at Alpha Media USA, and a Hostess at Cafe on the Square.

Bridget Anderson earned a Bachelor's Degree in Advertising and Public Relations from the University of Nebraska-Lincoln, completing their studies from 2013 to 2017. Prior to university, they attended Seward High School from 2009 to 2013, where they obtained a high school diploma with a focus on General Studies.

In terms of additional certifications, Bridget obtained various credentials to enhance their marketing expertise. Bridget acquired the "Professional Certified Marketer® Marketing Management" from the American Marketing Association in June 2023. Additionally, they obtained the "Digital Advertising Certified" and "Content Marketing Certified" certifications from HubSpot in February 2023 and November 2020, respectively. Furthermore, they hold the "Hootsuite Platform Certification" from Hootsuite Academy, which they obtained in February 2017. Bridget also pursued certifications in Google Analytics for Beginners and Introduction to Data Studio, with the specific months and years of completion not provided.