Samantha Kerstetter is a seasoned marketing professional with extensive experience in inbound marketing, content creation, and social media management. Currently serving as a Senior Inbound Marketing Strategist at Digitopia Agency since November 2021, Samantha utilizes the Digital Utopia Methodology to enhance perceptions of inbound marketing. Previously, at Road Runner Sports, strategic oversight of content marketing and social media allowed for improved lead generation and audience engagement. Notable roles include Sales and Marketing Director and Social Media Department Manager at Organik SEO, where Samantha fostered business relationships and optimized sales processes. Early career experience includes managing social media at Ragan Communications and founding SCH Writing, enhancing communication strategies for various U.S. companies. Samantha earned a degree in English and Psychology from the University of Michigan.
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