Direct Digital Holdings
Calvin Scharffs is currently the Vice President of Marketing at Direct Digital Holdings. Prior to this role, Calvin held positions such as Vice President of Global Marketing and Vice President of Product Marketing at Pixalate. With a background in enterprise and SMB/SaaS B2B technology startups, Calvin is experienced in various aspects of marketing, product management, communications, and customer relationship management. Calvin has a Bachelor of Science degree in Communications from the University of Utah.
Direct Digital Holdings
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Direct Digital Holdings (Nasdaq: DRCT), owner of operating companies Colossus SSP, Huddled Masses, and Orange 142, brings state-of-the-art sell- and buy-side advertising platforms together under one umbrella company. Direct Digital Holdings' sell-side platform, Colossus SSP, offers advertisers of all sizes extensive reach within general market and multicultural media properties. The company's subsidiaries Huddled Masses and Orange142 deliver significant ROI for middle market advertisers by providing data-optimized programmatic solutions at scale for businesses in sectors that range from energy to healthcare to travel to financial services. Direct Digital Holdings' sell- and buy-side solutions manage approximately 79,000 clients monthly, generating over 98 billion impressions per month across display, CTV, in-app and other media channels. The company has been named a top minority-owned business by The Houston Business Journal.