Direct Energy Business, LLC
Jenifer Sheridan is a seasoned professional with extensive experience in business analysis and marketing. Currently serving as a Sr. Business Analyst in Business Enablement at NRG Energy since June 2023, Jenifer previously held several key positions at Direct Energy Business from June 2013, including roles as Marketing Analyst for Events and Branded Customer Experience Analyst. In these roles, Jenifer directed an average of 80 events annually and was instrumental in developing a unified customer experience across departments by mapping nine customer journeys. Prior experience includes over a decade at PNC Financial Services, where Jenifer contributed as a Client Advisory Program Manager and Marketing Specialist II, focusing on client advisory board support, new product development, event management, and marketing strategy.
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