Barnabás Kállai

Barnabás Kállai is an experienced professional in digital marketing and demand generation, currently serving as Associate Director of Demand Generation at Directive since November 2023, focusing on driving qualified pipeline for tech startups. Previously, Kállai held multiple roles at Major Tom from January 2021 to November 2023, including Manager and Lead of Account Services and Senior Account Strategist, responsible for developing and managing clients' digital marketing initiatives. Prior experience includes serving as a Digital Marketing Strategist at CREW Marketing Partners, contributing to multi-channel campaigns, and roles in digital marketing at TarifaExpert.hu and Kupon Vilag- Rebate Networks, where Kállai managed various digital acquisition and retention tools. Kállai holds a Bachelor's degree in Economics and Marketing from Budapest Business University, earned between 2008 and 2013.